October 2024
Enabling on-the-go repair shop management to improve operational efficiency & performance metrics
Business problem
Repair shop owners and staff were unable to efficiently manage vehicle appointments on mobile devices, despite spending most of their workday away from their desks. This mobility gap resulted in:
Delayed intake/return confirmations, leaving Fixico's customers without timely updates on their vehicle repairs (one of Fixico's value propositions).
Inaccurate repair cycle time data.
Barriers to adoption of the new on-time performance feature.
Solution
A streamlined mobile interface bringing critical actions directly to the repair shop floor through highlighted due dates, reduced visual noise, and in-page confirmations—boosting both workflow efficiency and on-time performance metrics.
Overview
Fixico is a digital platform that streamlines the car repair process by connecting businesses and drivers with a network of repair shops. It offers an end-to-end, effortless repair experience, smart matchmaking to find the best repair solutions, and real-time insights to support data-driven decision-making.
Problem
The “My Appointments page” was not optimized for mobile, creating inefficiencies for repair shop users and limiting Fixico’s ability to improve engagement.
Solution
A clean, intuitive design that empowered users to act quickly and efficiently, promoting engagement and higher on-time scores.
Role
Lead product designer
Tools
Figma, Miro
Timeline
2 sprints
Key UX highlights
Used real-world observations and data to identify pain points and design mobile-friendly solutions for vehicle intake and return.
Solutions directly supported Fixico’s goals of improving engagement and repair cycle transparency.
Developed a hypothesis and experiment to measure the impact of mobile optimizations on task efficiency and on-time scores.
Process summary
I tackled this mobile optimization challenge through a data-informed, user-centered process:
User Observation & Data Analysis: Identified the "My Appointments" page as critical for mobile users by analyzing page visits and observing repair shop workflows in their environment.
Structured Usability Evaluation: Led a heuristic evaluation that uncovered 29 specific usability issues across five components, prioritizing them by severity.
Focused Redesign: Streamlined the interface by removing unnecessary information, highlighting time-sensitive actions, and enabling in-page task completion without navigation.
Measurement Planning: Designed an experiment to measure impact on both user behavior and business metrics, though implementation was later deprioritized during a strategic platform architecture initiative.
The result was a simplified, purpose-built mobile experience that empowered repair shop staff to manage vehicle appointments while moving throughout their facilities, directly supporting business goals of improving on-time performance and data accuracy.